How To Change TikTok Location To USA & Reach a US Audience

Last Updated on August 7, 2022 by Vasco Lourenço

If you want to know how to change your TikTok location to the USA, I might be able to help.

This article offers a comprehensive step-by-step guide on how I changed my location/region on the TikTok app to the USA to reach a north-American audience. It can be a little challenging, but it works.

The first you might ask is, “Why did I want to change the location on TikTok, anyway?”

Well, in December 2021, I took the 15-Second Free Leads course to help me grow an audience on TikTok and promote an affiliate product I stand behind. You can see how my account grew quickly in a few weeks:

TikTok followers growth January 2022

I wanted to reach an English-speaking country like the USA because the affiliate product I was promoting is in English. I currently reside in Portugal. However, before I discovered what I’m about to share, I opened an account on TikTok to promote the same product. As you could expect, I received no engagement and thought I was wasting my time.

So I figured out a solution.

TikTok video views by region United States

And in this article, I’m going to tell you about it. This step-by-step tutorial will assist you to achieve your goal if you reside outside the US and wish to use TikTok to connect with a US audience.

Things You Need To Change TikTok Location To USA

Below are the elements I used that allowed me to reach a USA audience on TikTok while residing in Portugal.

  • USA SIM T-Mobile Card.
  • ExpressVPN.
  • APKPure App.
  • A new TikTok account.

If you continue reading, I’ll show you a detailed tutorial on implementing all those elements so your TikTok videos can reach a US audience.

How To Change Your TikTok Location To USA

You can see all the steps I did to change my TikTok location to the United States in this section. While some of the steps might be unnecessary, I wanted to play it safe, so I’ll include them all.

Some claim switching to a US SIM card is sufficient. Others claim a VPN is all you need. Many users are experiencing trouble setting their TikTok location to the US using only one of those methods. I’ve included both in this guide because that’s what worked for me.

1. Get a USA SIM T-Mobile Card

Before we start messing with the phone, you need a US SIM card. This is important because your smartphone needs help “thinking” it is located in the US.

I purchased this USA SIM T-Mobile card from Amazon.es (the Spanish website). However, you may get it from the US Amazon website (Amazon.com) here. Although they’re different, they have similar features.

USA T Mobile Prepaid SIM card

Don’t overlook this step! Your mobile device will need a US-based SIM card for this process to work.

TikTok chooses what you view based on the area code of your SIM card. This may be challenging without a dual-SIM phone, but it is still doable.

Place your SIM card order, then wait for delivery by mail.

2. Factory Reset Your Mobile Phone

Once your SIM card has arrived, it’s time to reset your phone to its factory default settings. Only reset your phone when the SIM card arrives, or you’ll waste your time.

But before we start, make sure the TikTok app is not installed on your device. Also, make a backup of your files because you’ll have to erase all data on your smartphone.

Find the Factory Data Reset on your Android device.

Android factory data reset all files

Don’t type anything on the phone after you have restored your smartphone to its factory default settings. The first you need to do is insert the SIM card on the smartphone. You don’t need to activate the card, so don’t worry.

3. Install ExpressVPN

Now that you have your USA SIM card on your phone and you’ve already set it up to work properly, you’ll have to install ExpressVPN.

ExpressVPN is the best VPN I’ve used so far, as it lets me access many websites other well-known VPNs can’t. You may try using others, but I’m showing what works for me.

Besides, ExpressVPN has a 30-day money-back guarantee, so if you’re not satisfied, you can issue a refund, no questions asked.

Now, to install ExpressVPN, don’t go to Google Play Store.

To access the Google Play Store, you need to be logged into your Gmail account. You might view all the information, including the apps, in your language when you access Google Play Store because your Gmail account and cell phone number may be linked. That’s what you want to avoid (remember that I’m playing it safe).

Maybe it’s better not to log in to your Gmail account on your phone before this guide is over.

In order to download and set up the VPN, go to the ExpressVPN website, choose the desired pricing plan, and then complete the payment. You can do this on your desktop.

Once you have an ExpressVPN account, log into it on your mobile device and download the app to your phone. Remember, don’t get the app on Google Play. Instead, download the APK file.

ExpressVPN download APK

Once you have downloaded the ExpressVPN APK file, open it and install it. When prompted, copy and paste your activation code.

ExpressVPN activation code

Setting Up ExpressVPN

Now that you have ExpressVPN installed and working on your mobile device, it’s time to set it up to trick your Wi-fi connection.

First, select a VPN location from the US. From my experience, selecting the USA – New York VPN location works perfectly.

ExpressVPN location USA New York

Once you have selected your VPN location, your ExpressVPN app should look like this.

ExpressVPN connected

Congratulations! You’ve just connected ExpressVPN on your mobile device.

If you want to connect more devices with the same account, that’s possible. ExpressVPN allows you to connect up to 5 devices simultaneously using the same activation code.

4. Download APKPure

As you might have suspected, you will not download TikTok from the Google Play Store. Instead, you’ll get the TikTok APK file using APKPure.

APKPure provides software downloads for smartphones with a better, safer, and faster download experience. They provide one of the most complete apps, games, and version history libraries.

To get the APKPure app, type “apkpure” on your mobile browser.

Google search APK Pure

Click on the first website that appears (https://m.apkpure.com).

Next, download the APKPure app to your mobile device.

Download APKPure app

5. Download TikTok APK File

After APKPure finishes the installation, open the app and type “tiktok” on the search box.

You will see several apps with the TikTok logo, but I recommend you install the APK tagged with “Social,” which has more ratings and comments.

APK Pure download TikTok APK

6. Create Your New TikTok Account

By now, you should have your USA T-Mobile SIM card on your device, the ExpressVPN app installed, and the TikTok app installed through an APK file.

Before you open TikTok, make sure ExpressVPN is connected. You can see its little icon on the top bar of your device.

ExpressVPN icon on mobile device

All you have to do now is create a TikTok account as you’d normally do. You can try creating new content if you already have a TikTok account and check your analytics to see if people in the US are viewing it. If it’s not, your only option is to create a new TikTok account.

TikTok suggests content based on the phone number you provided while creating your account. Because of this, after an account has been created, VPN frequently stops working. That’s why creating a new account is essential after you’ve done all the steps above.

And that’s it! You can immediately begin producing content on your TikTok app to market to a new US audience. This is especially helpful if you use TikTok for affiliate marketing and want to take advantage of the enormous reach the platform offers you.

And if you’re new to TikTok and want to grow an audience fast and promote affiliate products, I recommend you take the 15-Second Free Leads course that will help you achieve just that.

How To Reach a US Audience On TikTok (Other Ways)

Besides the step-by-step guide I provided that worked flawlessly for me, there are other ways to reach a US audience on TikTok. However, they’re not an overnight solution.

These are simple to use, but they will gradually alter your profile’s algorithm, displaying your content to audiences in the USA and suggesting content from content creators in other nations. Don’t expect immediate changes when using these suggestions.

  • Change your account language to English.
  • Use English hashtags. For instance, if you’re from Portugal and want to attract followers from the United States, you should include pertinent tags written in English.
  • Create on-video text and captions in the language you intend to use.
  • If you talk in your TikTok videos, do it in English.
  • As soon as you find creators and influencers from the United States on TikTok, immediately engage with them by liking, following, and commenting on their content.
  • Search for relevant content in English by typing keywords into the search field.

This method requires time and is not entirely foolproof like the guide I provide in this article.

FAQs

How can I reach a TikTok US audience if I’m not in the US?

If you’re currently residing outside the US and want to reach a TikTok US audience, follow these steps:

  1. Get a USA SIM T-Mobile card and insert it on your smartphone after you have reset it to its factory default settings.
  2. Install ExpressVPN.
  3. Download the TikTok APK file from the APKPure app.
  4. Create a new TikTok account.

What is a VPN?

VPN stands for Virtual Private Network. A VPN is a secure and private connection that allows you to access any website or app on the Internet, regardless of what country you are in. The VPN encrypts all of your data and tunnels it through a secure server located in another country.

A VPN is the only way to connect to the Internet securely, as it creates a secure tunnel between your device and the server. This tunnel ensures that all of your data is encrypted and safe from prying eyes.

Since it is impossible for an outsider to determine who owns a specific IP address, your Internet service provider (ISP) cannot track what you do online when using a VPN.

What is an APK?

Android Application Package (APK) files are the format used by the Android operating system to distribute and install mobile applications. It contains all the resources an application needs to run on Android, including the code, resource files, and other assets.

APK files are generally downloaded from Google Play Store but can also be downloaded from third-party sources.

Conclusion

In this article, I lay out the step-by-step process I used to make sure my TikTok videos were seen by US users, even though I don’t currently reside in the US.

If you live outside of the United States and wish to make TikTok videos to reach US users, this guide will help you do that.

Let me know how it works out for you if you use my guide. I’d love to know about your experience.


Vasco Lourenço

Vasco Lourenço is a digital entrepreneur and created his blog vaslou.com to inspire people to start their online business journey. Besides writing on his blog, Vasco delights in playing the piano and composing music.

2 thoughts on “How To Change TikTok Location To USA & Reach a US Audience”

  1. hey, awesome article. this method seems by far the safest, but the vpn is technically not useful for that, maybe a proxy would work better. For the IOS users do we have any alternative for the apk tiktok downloads?

    Reply

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