20 Ways AI Can Help Your Business Grow

Last Updated on June 27, 2022 by Vasco Lourenço

In this article, you will learn 20 ways that AI can grow your online business.

I’m going to show you how artificial intelligence can help you increase your business and income using an AI tool called Jasper AI.

These are the exact tools and templates you’ll need to make the AI function for you in all 20 of these distinct ways. You’ll discover how to publish more valuable and interesting material to your audience in less time.

You can acquire access to this tool here if you haven’t already. The company is currently providing a free 5-day trial to test it out.

Jasper Free Trial
Click here to claim your 10,000 free credits

Jasper AI is an AI writing assistant that helps you write content quickly and with fewer mistakes. It gets smarter over time as you work together, learning new words and phrases and editing faster than ever before. It also proofreads documents for spelling and grammar errors and even uses your voice commands to create content while you’re busy with other tasks.

Its human-powered AI copywriting assistant improves content quality, optimizes for search engine rankings, and accelerates the creation process.

Through machine learning, Jasper AI gets smarter as it writes more, so it’s never too late to improve your writing skills with this helpful app.

I wrote an extensive Jasper AI review that shows you everything you need to know about this tool, plus some of its writing examples in real-time. And in my guide on using Jasper Recipes, which are a series of repeatable instructions, you can learn how to accelerate your writing process.

This article provides a summary of the GPT-3 AI technology, which is used by marketers to create video scripts, blog articles, opt-in page headlines, ebooks, and more!

These are the templates in the main templates’ dashboard, and it’s where we’re going to work.

Jasper templates

Keep in mind that Jasper AI is a tool. When a contractor buys a new tool for their job, there’s a learning curve with that tool. So be patient with yourself.

I’ll show you which templates to use for all of the different occurrences throughout this article.

How AI Helps your Business Grow

1. Solving writer’s block

This is often the best and fastest way to get massive value from this type of tool because you need to create more:

  • Content for your business.
  • Blog posts.
  • Videos.
  • Podcast episodes.
  • Social media marketing posts.

If you click on the top area of the templates’ dashboard and select Blog, you get all these templates.

Jasper Blog Templates Blog post ideas and outline

You would use the Blog Post Topic Ideas and the Blog Post Outline to get inspiration and to help you come up with various ideas.

If you have a YouTube channel and are only using a cheap keyword research tool that doesn’t give you the actual ideas you desire, the Video tab on the Jasper templates may be useful.

Jasper Video Templates Video Topic Ideas

This is where you can get a huge array of ideas that will be compelling. They’ll interest your audience and kick you into motion by canceling writer’s block immediately.

2. Write Long-Form Documents

Jasper documents template boss mode

By selecting the All tab in the main dashboard, the first template you’ll see is the Documents editor.

Jasper’s Documents template, formerly known as Long Form Assistant, will help you write long-form books, kindle books, or blog posts.

If you click on it, you’ll have the opportunity to start a new document from scratch or use a helpful workflow.

Jasper create new document blog post workflow

By selecting the blog post workflow, Jasper AI will walk you through a process within a content creator workflow.

Jasper new blog post setup

You’re no longer staring at that blank screen of a Google document, a Word document, or an Open Office document. Staring at the cursor flashing at you is sometimes paralyzing.

This will literally just get you into motion. All you need to do is start filling out the forms. You might also get Jasper AI to generate some ideas in this preparation phase.

Ultimately, this AI tool will walk you through these first steps and then goes into the editor, where you can refine and start creating more content.

If you want help learning how to use this long-form assistant at a deeper level, you can go to the main Dashboard and click on Jasper Bootcamp to get access to various pieces of training.

Jasper dashboard bootcamp

They include step-by-step guides to get you into motion. Also, they have a lot of videos showing you how to write a book with AI, how to optimize your LinkedIn profile, how to write long-form content that Google will love, and even more free training.

Or you can read my ultimate guide on how to write blog posts with Jasper AI that rank on Google.

3. Hook Ideas

A hook is the big idea of your post or video. It’s what catches people’s attention.

People don’t want to waste time reading generic bubble gum articles or watching videos that repeat the same ideas over and again. So you need a unique problem and solution — you need an interesting hook to capture their interest.

Under the Frameworks tab, you’ll see these first two: AIDA and PAS frameworks.

Jasper Frameworks tab AIDA PAS

The AIDA (Attention, Interest, Desire, Action) and the PAS (Problem, Agitate, Solution) are super powerful frameworks used in marketing all over the world.

If you go through these frameworks, you’ll see the hook is embedded in their output. Ultimately, these two frameworks will help you come up with a unique idea or a unique angle.

You might have your keyword and know all the SEO around that keyword, but if you have no idea how to create a great hook to catch people’s attention, this is where you’ll find it.

With a great hook, you’re on to something that has the chance of getting clicked, getting linked to, and getting shared. In the end, this is what all marketers want.

4. Email Subject Lines

An email list is the most valuable asset many marketers possess in this digital age. It’s actually free traffic — you might not rank on Google for a particular article, but if you send it to your list, you’ll start getting traffic that that post.

If you go to the Email tab, you’ll see the Email Subject Lines.

Jasper template email subject lines

You might want to write an email, and you already know what you want to promote. But what is that subject line that will make your email get opened?

Your list will not open your email if the subject line is uninteresting. And if they don’t open your email, there’s no way they can click on your link.

It all hinges on your subject line.

5. Intro Paragraphs

You might be writing an email to your audience, a blog post, or shooting a YouTube video.

What are the intro lines that will keep them interested from there?

If you type “intro” in the search bar (with the All separator selected), you’ll be presented with:

  • Blog post Intro Paragraph
  • Video Script Hook and Introduction
  • Press Release Title & Intro
Jasper search box intro

You can use these different templates depending on what your medium is. Also, you can use them for your email copy.

As you can see, there are possibly fifty to one hundred different ways AI might help your company flourish. However, to keep this post short enough for people to read it, I’ve limited it to 20 ways AI can help you.

6. Headlines

If you type in “headline” in Jasper’s search bar, you’ll get these templates:

  • Facebook Ad Headline
  • Google Ads Headline
  • Perfect Headline
  • Website Sub-headline
Jasper headline templates

These headlines are the big promise of your content. They can go on your:

  • Sales letters
  • Opt-in pages
  • Pop-ups
  • Blog posts

You can even test these headlines for your Facebook ads.

7. Bullet Points

Bullet points are the most effective way for consumers to understand the value of your product.

On the Website tab, you’ve got the Persuasive Bullet Points.

Jasper Persuasive Bullet Points

It will generate those hard-hitting bullet points you need to describe what your product or service has to offer.

If you’ve ever seen a sales letter for a digital marketing product (which I’m sure you have), you’ve noticed the bullet points are what make us engage.

We believe we need to see what’s inside that product most often because of the bullet points.

Many copywriters will write a gigantic list of bullet points before the headline, the intro story, and the hook. They just write all of the bullet points first.

8. Feature to Benefit

When people write bullet points, they talk about features.

“Nobody wants to buy a drill. They want the hole in the wall.” Have you heard this story?

You might write all the drill features like it’s a half horsepower, it’s handheld, lightweight, etc. The truth is that no one cares about features. People just want to see the result.

Jasper feature to benefit template

Because it’s difficult for new marketers to shift from feature to benefit, this AI tool includes this Feature to Benefit feature (no pun intended).

9. Unique Value Propositions

Jasper Unique Value Propositions template

You need to question yourself about what makes you unique in the marketplace.

Why is your content interesting, and why is your brand worthy of attention? What makes you different? The ideas for coming up with your unique value proposition are right there.

10. Creative Stories

Jasper creative story template

(If you don’t see this feature in the main templates’ dashboard, just type “story” in the search box.)

Stories sell. There’s no doubt about that.

Beginners at sales copy do not understand this, and they do not leverage stories well enough.

The Creative Story module will help you craft these stories in your social media posts, emails, blog posts, sales letters, etc.

Here’s the truth of marketing: Those who are the best storytellers and who can relate values and benefits and the transformation their audience will get will win this game.

11. Answers on Quora

Answering people’s concerns on Quora is a great way to boost your online presence and put yourself in front of a new audience. However, it takes time to write mini-articles on these question-and-answer websites.

You may have written blog posts on the subject already. However, you don’t want to copy some paragraphs of your blog post and post them on Quora. It must be unique content, so it’s not flagged as plagiarism.

This AI tool can help you rewrite your content, improve it, and expand it. For that, they provide the Content Improver and the Sentence Expander.

Jasper Content Improver template
Jasper sentence expander template

These features are also great if you’ve written a weak intro that you don’t know how to rewrite in your blog post. Now you have the chance to improve it.

Also, you can take some paragraphs of your blog posts or YouTube video descriptions that answer that question on Quora and run them through the Content Improver to generate unique content. This way, you can repurpose your content without plagiarizing yourself.

12. Instagram Marketing

This AI software has a Photo Post Captions feature to help you generate descriptions for your photos.

Jasper Photo Post Captions

If you need to be on Instagram but don’t want to spend much time writing those descriptions, you can use the Photo Post Captions template. You only need to tell the AI tool what your post is about, and it will craft relevant content for your Instagram post.

13. Ads Copy

Jasper Ads templates

If you select the Ads tab, you’ll get access to:

  • Facebook Ad Headline
  • Facebook Ad Primary Text
  • Google Ads Headline
  • Google Ads Description

If you have an organic post already generating leads and sales and you know that post is working, you can run some Google ads to it.

Also, if you run multiple ads, you always have to keep coming up with new creative headlines and descriptions. This is more difficult than it sounds.

This AI tool can generate new ideas based on your successful ads. It’s a great way to have out-of-the-box ideas when you’re feeling stuck.

14. Product Descriptions

Jasper Ecommerce templates

These product descriptions are helpful for Shopify, eCommerce, or Amazon FBA marketers.

I believe writing these types of product description pages is annoying at best. To help you out, this AI tool offers Amazon Product Features (with specific bullets) and Amazon Product Descriptions.

Amazon bullets and features are seeded from a different data set. This way, you can get bullets and features for your products and the product description paragraph for the actual Amazon product itself.

Obviously, those would be worth testing for Shopify at a bare minimum. However, you also have a generic Product Description that is also perfect for Shopify.

I’m often plugging in my same ideas into multiple of these AI tools to find the ones that work best for me. It’s not that the output is “better,” it’s just the workflow works better for me. This means that you don’t necessarily need to use the Amazon Product Description to get the “best” description for your product (you can use other templates to craft your ideal description).

15. Review Responder

Jasper Review Responder template

If you have ever had the experience to leave a comment on a website after purchasing a product appreciating how great it was, and they don’t respond, you feel this business owner doesn’t care about your money.

However, when they reply and say a big thank you, it can mean a lot to you.

Jasper AI has a Review Responder tool that will help you craft professional and engaging customer responses.

These answers are a touchpoint. Your customers are the best people in your world, and you want to make them feel great about themselves and their purchasing decision.

That little touchpoint of responding to all of your reviews is a must to keep your customers engaged and even open to buying from you again.

16. Titles

This AI tool can help you create strong hooks, and it can also generate click-worthy solid titles for your blog posts or videos.

Jasper SEO Blog Posts Titles Meta Descriptions Template
Jasper video titles template
  • SEO – Blog Posts – Title and Meta Descriptions
  • Video Titles

You might have a great article but people won’t click on it if the title is not catchy.

17. SEO

Jasper SEO templates

Your title and your meta description are the two big components in SEO that users will see when they’re looking on search engines like Google and YouTube.

If you write your posts and don’t have enough energy to write a great SEO-optimized title and description, this AI tool can help you.

Depending on your type of business, Jasper AI offers four different SEO templates for titles and meta descriptions:

  • Blog posts
  • Homepage
  • Product page
  • Services pages

18. Video and Podcast Descriptions

Jasper Video Description YouTube Template

This AI tool will help you craft SEO-optimized descriptions for your YouTube videos. I do believe you can use this exact tool for all of your podcast episodes.

Many of these AI tools are interchangeable, meaning they work for blogs, podcasts, and videos. You only have to find a workflow that works best for your needs.

19. Video Scripts

Jasper Video Script outline hook introduction template

If you click on the Video tab, you’ll have access to two video script templates.

  • Outline – This is how you can build out what’s in a video. It helps you build the main points of what you’ll talk about.
  • Hook and Introduction – The script hook is a way to connect with your viewer. If you don’t capture their attention within the first few seconds by hooking them in to know that there’s something valuable in it for them, they’ll click back and watch another video.

20. Company Bio & Personal Bio

Jasper company bio personal bio templates

The Company Bio is great for the “about us” page and the footer of your website or blog.

In the age of EAT (Expertise – Authority – Trust), Google’s algorithm requirements, we need to have bios for everything (authors, companies, etc.). We need to make sure Google knows who we are and that we’re a real business.

Websites that lack the EAT elements may struggle to rank as highly as those that do.

A Personal Bio is useful on websites like LinkedIn, Twitter, or other social media profiles. This tool is also an excellent way to craft great bios for your guest posts or send to podcasters if they ask you to be a guest.

If you want to customize your bio for each podcast or guest post, this AI tool can help you.

Will AI replace copywriters?

They won’t, in my opinion. I believe that competent copywriters with a deep awareness of their target consumers’ needs and issues will always be relevant.

Bloggers and digital marketers will always have to conduct their own keyword research in order to determine which topics are worth writing about.

These AI tools will aid copywriters in the creation of draft content, blog posts, social media snippets, and emails, as well as removing writers’ block.

AI copywriting, in my opinion, will simply improve the quality of the output that copywriters can produce while also increasing the pace at which they can produce their sales letters, blog articles, descriptions, and so on…

There will never be a fully automated copywriting system. It will always need your input to guide the AI, as well as your creative thinking to examine the output and ensure that it is relevant and beneficial to your audience.

Copywriters will benefit from the GPT-3 AI technology.

Every day, as a digital business owner or Internet marketer, you will be bombarded with requests for content and copy. From:

  • Instagram posts to your email subject lines;
  • Email intro paragraph to the persuasion framework in order to get the click;
  • Landing page copy to your Facebook ads;
  • Video title to your description;

Blog posts, video scripts, ebooks, podcast descriptions, social media posts, tweets, and more.

It is possible to spend a whole day writing content for numerous platforms and still have work to accomplish at the end of the day.

The new AI copywriters are here to help you develop the material you need for your business faster so you can focus on the higher-value tasks that will help you make more money online.

As you can see, this GPT-3 copywriting AI may assist you in producing more content for your audience in less time than ever before.

Conclusion

Jasper is a tool. Simply put, a tool is only as good as the person who uses it. Pens are tools, and if you can’t write with them, they’re just a pen. It will do nothing but sit there.

I strongly encourage you to take the initiative and devote the time necessary to mastering this powerful AI tool so that it can help you double or treble your productivity.

If you dislike AI or the idea of AI, please understand that it is here to stay. When the Internet initially came out, some people didn’t like it (and now most of us can’t live without it).

Most of our cars are built by robots in a factory. And while certain brands still hand-build their cars (super expensive), the vast majority of vehicles are made by robots.

AI tools will undoubtedly become more prevalent in the contemporary digital age. However, there’s always an opportunity for quality control and your own personal touch. The AI tool is nothing if our brain is not engaged with it. It simply becomes a piece of static software.

It all boils down to how you use the tool, your workflow, your degree of comfort, and your ability to get it to produce the desired result.

This is your chance to leverage technology to increase productivity.

Claim your 5-day Free Trial to use this fantastic AI tool if you haven’t already.

Also, don’t forget to check the best alternatives to Jasper AI.

What do you think about this or other AI tools? Leave a comment down below to let me know.

Disclosure: This post may contain affiliate links, and I may earn a commission in case you decide to purchase any of the promoted products at no extra cost to you. This way, I may receive some more motivation to keep this blog up and running. You can read our affiliate disclosure in our privacy policy.

Vasco Lourenço
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